Fast checkout
Fewer steps and faster pages, so more visitors become customers.
Service 13 of 15
E-commerce development
Online stores and marketplaces that load fast and sell more.
- Typical timeline
- 6–14 weeks
- Pricing
- Fixed quote
- Team
- Designer + 2 engineers
Our 3 promises
Your store. Our goal.
Three promises we make on every e-commerce project.
Easy to run
Products, orders and offers your team can manage without a developer.
Ready to scale
Hosting and stock systems that cope with sales days and peak seasons.
Tech stack
The stack behind your e-commerce development
Proven, well-supported tools at every layer. Picked for your product, never for our habits.
- PlatformsShopify Plus
- PlatformsMost requestedShopify
- PlatformsWooCommerce
- PlatformsMedusa
- FrontendReact
- FrontendHydrogen
- FrontendMost requestedNext.js
- PaymentsPayPal
- PaymentsKlarna
- PaymentsMost requestedStripe
- PaymentsApple Pay
- OperationsERP sync
- OperationsShipping
- OperationsTax
- OperationsInventory
- GrowthGA4
- GrowthKlaviyo
- GrowthSearch
- GrowthReviews
- CloudVercel
- CloudAWS
- CloudCloudflare
What’s included
What you get
Everything in scope, from catalogue planning to a live store taking orders.
01StartStore strategy
Platform choice, catalogue structure and the buying journey.
Read more +Show less −
Store strategy is the planning stage where we choose your platform, structure your catalogue and map how customers will find and buy products. You get a platform recommendation, a catalogue plan and a fixed quote for the build. It usually takes 1–2 weeks.
What you get
- Platform recommendation: Shopify, WooCommerce or headless
- Catalogue plan with categories, variants and filters
- Map of the buying journey from search to checkout
- List of integrations needed for stock, shipping and accounts
- Fixed, itemised quote for design and build
How it works
- We learn your products, customers and how orders flow today
- We review your current store and data if you have one
- We compare platforms against your needs and budget
- You approve the plan and the fixed quote
Good to know: Share an export of your current products early, as catalogue size and variants often decide the right platform.
02DesignStore design
Product, category and checkout pages designed to convert.
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Store design covers the product, category and checkout pages, designed for mobile first because that is where most shoppers browse. You get a clickable Figma prototype of every key page to approve before the build starts. Design usually takes 2–4 weeks.
What you get
- Clickable Figma prototype of every key store page
- Mobile and desktop layouts for each page
- Product page design with images, variants and reviews
- Short, clear checkout flow design
- Design system of colours, type and components
How it works
- We review your brand and stores your customers already use
- We design key pages and share them for feedback
- You test the prototype on your own phone
- You sign off the designs before the build starts
Good to know: Good product photos make more difference than any layout, so plan a shoot early if your images are inconsistent.
03BuildStore build
Shopify, WooCommerce or a custom headless store.
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Store build is the development of your shop on Shopify, WooCommerce or a custom headless setup with Next.js. You get a fast, mobile-friendly store with search and filters that help customers find products quickly. We build in two-week sprints, each ending with a live demo.
What you get
- Working store on your chosen platform or headless setup
- Product search with filters by size, colour or price
- Product, category, basket and checkout pages built from the designs
- Page speed checked with Lighthouse on mobile
- Admin set up so your team can manage products
- Short training session for your team
How it works
- We set up the platform and accounts in your name
- We build pages and features sprint by sprint
- Demo every two weeks on a test store
- Order and speed tests before launch
Good to know: Your store, theme and app accounts are created in your name, so you keep full control of them from day one.
04BuildPayments & operations
Payments, shipping, tax and sync with your stock system.
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Payments and operations set up how your store takes money, charges VAT, ships orders and keeps stock in step with your other systems. We configure payment options such as Stripe, PayPal, Klarna and Apple Pay, plus shipping zones and tax rules for UK and EU sales. Stock and orders sync with your ERP or stock system automatically.
What you get
- Payment options set up and tested, including Apple Pay
- UK VAT, EU tax and multi-currency settings
- Shipping zones, rates and carrier connections
- Stock and order sync with your ERP or stock system
- Order and invoice sync with your accounting tool
- Test orders run through every payment and shipping option
How it works
- We list your payment, shipping and tax rules
- We connect payment providers and carriers in test mode
- We set up and test stock and order sync
- Live test orders before launch, then refunds
Good to know: Open your payment provider accounts early, as identity and business checks can take several days.
05LaunchLaunch & growth
Migration, tracking and a safe launch with redirects.
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Launch and growth moves your products, customers and orders to the new store, sets up tracking and switches over without losing search rankings. You get a full data migration, GA4 analytics and redirects from every old URL. After launch, we keep improving the store under a support plan if you choose one.
What you get
- Migration of products, customers and past orders
- Redirect from every old URL to its new page
- GA4 tracking of views, baskets and purchases
- Email marketing connection, for example Klaviyo
- Launch checklist covering orders, payments, speed and tracking
- Monitoring for the first weeks after launch
How it works
- Trial migration on a test store, checked with you
- Final migration and redirect checks
- Launch at a quiet time with the team on hand
- Review of sales and tracking data after launch
Good to know: Avoid launching just before a busy sales period, such as Black Friday, so any issues can be fixed calmly.
How it works
From idea to launch
Every service runs through the same five steps. Here is what each one means for E-commerce development.
01of 05
UnderstandWeeks 1–2Once
We learn your products, customers and how orders flow today.
You getStore brief
What we do
- Workshop on products and customers
- Review your current store and data
- Agree the launch scope
You get
- Store brief
- Catalogue plan
- Priority feature list
From you
- 2–3 hours for workshops
- Access to current store and data
Tools
- FigJam
- Notion
02of 05
PlanBefore any codeOnce
Platform, design direction and a fixed quote you approve.
You getFixed quote & timeline
What we do
- Platform and app choices
- Wireframes for key pages
- Payments, shipping and tax plan
You get
- Fixed, itemised quote
- Timeline with milestones
- Store architecture
From you
- Review and approve the plan
Tools
- Figma
- Jira
03of 05
BuildTwo-week sprints↻ Repeats
Store design and build, with a demo every sprint.
You getWorking store every sprint
What we do
- Store pages and checkout
- Payments, shipping and stock sync
- Code review and tests on every change
You get
- A working preview store every two weeks
- Shared sprint board
- Access to all code
From you
- 30-minute demo every two weeks
- Product data and images
Tools
- Shopify
- Next.js
- GitHub
04of 05
Test & launchEach release↻ Repeats
Order, payment and speed tests, then a safe launch.
You getLive store
What we do
- Test orders on every device
- Speed, SEO and accessibility checks
- Migration and redirects
You get
- Live store
- Test report
- Team training
From you
- Test orders
- Go-live sign-off
Tools
- Playwright
- Lighthouse
05of 05
Support & growAfter launch↻ Repeats
Updates, fixes and new features to sell more.
You getOngoing improvements
What we do
- Monitoring and fixes
- Conversion improvements
- Monthly review of sales and speed
You get
- Monthly update
- Sales and speed report
From you
- Monthly 30-minute review
Tools
- GA4
- Hotjar
FAQ
E-commerce development questions
How long does an e-commerce site take?
Most of our online stores launch in 6–14 weeks, depending on product range, integrations and any custom features.
Shopify, WooCommerce or custom?
Shopify suits most retailers. Headless or custom builds suit complex B2B pricing, very large catalogues or unusual checkout needs. We recommend based on your requirements.
What is headless commerce?
A setup where the shop front end, often Next.js, is separate from the commerce engine such as Shopify. It allows faster pages and full design freedom.
Can you migrate our existing store?
Yes. We move products, customers and orders, keep URLs or set redirects, and protect your search rankings during the switch.
Can you connect stock, ERP and accounting?
Yes. We integrate with tools like Xero, Linnworks and your ERP so stock, orders and invoices sync automatically.
Will the store handle UK VAT and EU sales?
Yes. We configure VAT, multi-currency, shipping zones and compliant cookie consent for UK and EU customers.
Who owns the code?
You do. All IP is assigned to you in the contract, and the code, accounts and documentation are yours from the first sprint.
Let’s talk
Let’s talk
A 30-minute call with an engineer and a clear next step for your project.